About

b. 1986, HK.

 

I value inspirational creativity and aesthetic harmony. I believe that a successful marketing endeavor is not only about visual and verbal output but also the strategic input.  I thrive in supportive, grounded, collaborative environments where I can invest and immerse myself into projects. I appreciate when given ample time and mental space to explore and as a result, I am known to challenge myself and others to not settle for what is easiest but to strive to always try and make the creative better. I succeed in this endeavor by providing thoughtful feedback and mentorship to my teams. 

I choose projects where I can activate big picture, 360 thinking in fashion / beauty / lifestyle branding. My vision is best used toward brand and seasonal marketing, category concepting and story telling through photo and video shoots.